Earth Hour Night Run


WWF Indonesia


Branding, Event

Art Director

Dian Effendy

Project Team


As the highly motivated conservation foundation, WWF Indonesia continued the successful Earth Hour celebratory event in 2018, namely Earth Hour Night Run. Themed #ConnectToEarth with a global WWF wifi symbol to inform us how important it is positively to connect with dear earth as we live together. Glow in the dark jersey and light night sky color was so tricky to make simple however powerful meanings in Jersey, Collaterals and Medals.